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Vitalii Iarema

Fractional CMO — ex-Gemini CMO

About

Marketing leader with experience as Chief Marketing Officer at Gemini.

His work covers direct marketing, customer journeys, retention, omnichannel campaigns, customer insights and marketing analytics. Has led an in-house creative team and cross-channel programmes across TV, OOH, performance, CRM, mobile and trade marketing.

Expertise and market fit

Expertise

Fractional CMOMarketing StrategyGrowth MarketingEmail / CRM / RetentionMarketing AnalyticsBranding

Industries

FinTechE-commerceB2C / ConsumerB2B Services (non-IT)

Markets

EUUSCEE

Selected result

At Gemini, led direct marketing, customer-journey and retention programmes, omnichannel campaigns, customer research, dashboards and an in-house creative team.

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